Your Personal Training Team: Using Culture to Drive Profit
With the right culture, your personal training team can drive results—and profits—across all departments in your club. Upcoming webinar presented Thursday, August 15 at 11 a.m. – 12 p.m. ET. Sponsored by Club Automation + CSI Spectrum.
Presented by Ryan McKenzie, Consultant and Coach, Training with Ryan
Your personal training team plays a crucial role in the club. Trainers are in a unique position to make connections for both staff and for club members in order to drive results. And with the right culture, those results—and your profits—can grow exponentially.
This webinar, designed for club operators and managers, will focus on building these personal training team connections to boost sales and bring your personal training team to the next level. Consultant and coach Ryan McKenzie will explain how to break down the silos within your club to connect your personal training team with all departments.
You’ll learn how to assess the status of your personal training team from the bottom up. McKenzie will address key tips when hiring personal trainers, including what you should look for and key pitfalls to avoid. He’ll also share strategies to implement with your current staff, such best practices on how to connect both staff and members in order to build common goals. Ultimately, you’ll learn how to motivate your trainers to work throughout the whole club as you connect all of your staff members to create a cohesive unit.
Learning Objectives:
- Build your ability to teach profit-generating soft skills to your trainers
- Reenergize your gym’s culture through your personal training staff
- Foster teamwork among all staff, from group X instructors to the front desk
- Teach your trainers to be a “concierge service” for the gym
- Find out how to place real, tangible value on interactions