Staying Ahead of the Competition: Competing Successfully in the Fitness Industry
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Presented by Bryan O’Rourke, Integerus, LLC
The fitness industry is poised to experience tremendous growth in the coming decade as a variety of new business models emerge that are reaching a broader range of consumers.
Learning Objectives:
- Learn how to evaluate your marketplace and attract members in today’s world.
- Review the fundamentals of a health club strategy.
- Explore business model alternatives should you consider pursuing.