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How to Run a Fitness Industry Alliance in Your State [Toolkit]

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  • During a crisis like the COVID-19 pandemic, states and state governors have had the power to close, reopen, and re-close businesses like health clubs. IHRSA has been working diligently in all 50 states and Washington D.C. to open—and, in some cases, reopen clubs—and keep these businesses operating. We also worked with industry leaders in states across the country, providing them with tools and resources to strengthen their voices and expand their reach at the state level.

    This toolkit takes those various resources and wraps them up into one all-encompassing resource to help you and your peers create, manage, and run your state or regional alliance. To lobby individual governors and local lawmakers more directly, many IHRSA members are forming regional alliances of operators within their state.