Building Wellness Programs in Your Health Club
Today’s consumers are seeking solutions to their pressing weight loss, chronic disease, medical wellness, and community health questions (to name a few). And health clubs are perfectly positioned to offer guidance and support, creating tight knit communities between members, staff, and club visitors.
Not only that, but clubs also provide a breadth of knowledge in health and fitness, extensive resources, and a readily available infrastructure accessible to all members. As a result, many clubs have developed targeted programs designed to address member needs and help these people achieve their ultimate goals.
This toolkit is designed to help you:
- Understand why health promotion is important for health clubs
- Design a successful wellness program
- Implement your wellness program, based on four case studies
- Evaluate your program
- Learn from worksheets and additional resources